Evidence before form
Population, catchment and demand analysis come first, so that precincts and services are shaped by the community they serve.
About us
People who plan from the evidence.
Urban Healthcare is a global healthcare consulting firm based in Australia, working across Asia Pacific and the Middle East. Our experience includes UAE Presidential healthcare initiatives, Apollo Healthcare in India and healthcare organisations in Singapore, alongside work in Papua New Guinea, the Solomon Islands, China, Japan, Thailand and South Korea. We turn demographic evidence and clinical experience into precincts, health systems and services that fit local communities.
How we think
Clinical intent drives the plan
Facilities, technology and workforce follow the service model, not the other way round.
Capability stays local
We work alongside client teams so knowledge and ownership remain with the organisation.
Leadership
The team.
A small leadership group, drawing on partners and specialists as each engagement requires.
Steven Asnicar
Group Managing Director & Principal Consultant
Leads the firm and its advisory work, guiding engagements that connect population evidence with health system and facility planning.
Dr Jon Davidson
Director of Strategic Partnerships
Leads strategic partnerships, working with partner organisations and communities of practice to bring the right expertise to each engagement.
Dr Grant Muddle
Senior Advisor, Health Systems & Operational Strategy
Advises on health systems and operational strategy, helping clients translate service direction into workable operating arrangements.
Peter Cutforth
Executive Director / Strategic Advisor
With more than two decades of senior executive leadership, Peter Cutforth brings deep commercial acumen and sector expertise to Urban Healthcare. Widely recognized across the Queensland business and health sectors, Peter has built a distinguished career leading large-scale operations across acute, aged care, and healthcare investment environments.
Prior to Urban Healthcare, Peter served as Regional General Manager for Blue Care, where he oversaw complex care operations and cultivated an extensive statewide stakeholder network. His leadership pedigree also includes senior executive tenure at the Royal Hobart Hospital and leading the Queensland operations of a national healthcare investment firm.
At Urban Healthcare, Peter leverages his clinical-to-commercial insight to drive organizational strategy, health infrastructure development, and high-impact partnerships across Queensland and nationally.
Work with the team.
Describe the place, community or service you are planning for and we will respond.